The goal for the marketing projects in Nautica was to drive sales and traffic to our website. My responsibilities was designing and completing projects in terms of marketing and e-commerce projects. My role involved updating templates in order to keep it up to date with relevant products.
Roles: Digital Design | Production | Web Design
Team: Jenny Ha | Marketing | Copy | Merchandising Teams
Product Launch Landing Pages:
Nautica Vintage Collection
Nautica Artist Series
Email Campaigns:
Nautica Golf
Digital Look Book
